journalistsagainsttb

Dr Daksha Shah, TB Officer, TB Control Programme, Mumbai Mission for TB Control, met JATB on the sidelines of the 47th Union World Conference for Lung Health. She gave valuable insights into the efforts made by the Mumbai Mission to raise CSR funds from corporates for TB Control. The TB sector is well aware of the challenges associated with doing this, given the competing priorities for CSR funding, from other, equally compelling social causes. Mumbai Mission has seen considerable success in this area and Dr Shah shares how they did it. The audio clip below gives valuable insights for entities seeking to raise funds from corporates for TB control. As JATB, an entirely voluntary initiative has consistently reiterated, the contents are more important and not the vehicle through which they are delivered. The audio clip might suffer marginally from quality issues because the interview was conducted through a simple mobile phone. Reader/listener cooperation is anticipated.

Bharathi Ghanashyam (grateful acknowledgements to Jasvinder Sehgal for help with audio enhancement)

TB and CSR – a perspective by Dr Daksha Shah, TB Officer, Mumbai Mission for TB Control